You’re one fire away from losing it all.
You’re a few clicks away from making sure you don’t.
No tax papers, no bank statements — just a few photos of your shop. Fire, theft, and disaster cover, sorted in minutes.
85% of India’s 70 million small shops have no insurance.
The reality today
We watched a fire take away everything from families who had spent decades building their small businesses. That’s why we’re doing this.
Each icon represents 1%of India’s 70 million small shops without insurance — in total, 85% have none.
85% uninsured
India has 70 million small shops. Nearly 85% have zero insurance coverage.
The paperwork wall
Insurance companies require years of tax returns and bank statements. Most cash-run shops can't produce them.
One incident ends it all
India records 1.6 lakh fire incidents every year. A single fire in a market can destroy hundreds of uninsured shops overnight.
This happens more than you’d think
Real incidents, real people — the risks are not hypothetical.

Kuldeep Kumar
Chikankari kurta shop, Dilli Haat, Delhi
A fire gutted over 30 shops at Dilli Haat in Delhi’s INA market area. Kumar told reporters he’d been saving for his sister’s wedding the following year — the fire took everything in his shop. The Delhi government later promised affected vendors compensation and reallocated stalls.
Reported by India TV News

Jaspal Singh
Colours N Tones garment store, Model Town, Ludhiana
Thieves broke onto the roof of an under-construction building next door, entered his store from above, and took the CCTV recorder’s hard drive with them, leaving no footage. He lost close to ₹7 lakh in cash and stock, from a store he’d opened just six months earlier.
Reported by The Tribune

Ashok Kumar Bansal
Sanwaria Electricals, Bhuna market, Haryana
He said that in the 2022 flood he lost ₹16 lakh, and the government compensation that eventually came through was ₹15,000. This time, water entered the market again, and he said “we cannot accept such injustice again.”
Reported by The Times of India
Our approach
We don’t ask for tax papers. We look at the shop itself — what you sell, how big it is, and what’s inside.
Snap photos of your shop
We assess what we see
Get covered — no papers needed
The 3+ Layer Shield
More than three layers of protection that matter when something goes wrong.
Fire & electrical
Fire damage and short-circuit incidents covered.
Theft & burglary
Protection against robbery and break-ins.
Business interruption
Fixed daily cash while your shop recovers — so your family still has money for rent and food.
Simple, honest pricing
We’re still finalizing plans with insurance partners. Here’s what to expect.
Plans typically range from ₹100 to ₹1,000 per month
Based on your shop size, type, and stock value
No hidden fees. No middleman markups.
We’re currently testing with real shop owners to set fair prices.
Why IndiAssure
Traditional insurance wasn’t built for small shops. We are.
Frequently asked questions
If something happens, here’s what you do
Reach out to us
Call or message — we respond fast.
We send an inspector
A trained person visits your shop.
Claim is paid
Damage assessed, payout initiated.
Let’s talk
Whether you’re a shop owner, investor, or insurance partner — we’d love to hear from you.